New Year Postcard for LUV CLINIQUE

I designed a double-sided New Year postcard for the skincare clinic LUV CLINIQUE. The objective was to create a warm client greeting while preserving the brand’s calm and professional character.

The front is built around a concise line illustration of a face framed by an evergreen wreath. Deep green connects the image to the clinic’s identity, while muted gold details introduce a festive note without relying on the familiar red-and-green Christmas palette.

A skincare ampoule is transformed into a hanging ornament and becomes the central visual idea: professional care enters the holiday composition naturally. The reverse contains the greeting, clinic signature, and QR code, allowing the postcard to work both as a personal message and a subtle point of continued contact.

Both sides are united by illustrative graphics, generous space, and a restrained ivory, forest-green, and gold palette.